About
In financial services, marketing organizations who thoughtfully leverage technology innovations as an integral part of their strategy can partner with their Sales counterparts more effectively, demonstrate their value more persuasively, increase their productivity and efficiency, and address ongoing changes in regulatory compliance more agilely.
Despite today’s tumultuous environment—or perhaps even because of it—enablement technology presents marketing organizations and their leaders with an opportunity to expedite their evolution as strategic drivers of their firms.
What you’ll learn
- How to evolve Marketing’s partnership with Sales
- How to demonstrate revenue contribution
- How to modernize client engagement
- How to increase productivity and efficiency
- How to support compliance