How Playbooks Empower Your GTM Team to Drive Growth | Seismic

In this video, we define what makes a rockstar playbook and describe some best practices; then, we dive into how playbooks that align to key milestones along the buyer journey can enable your whole go-to-market organization to tell compelling stories that drive more business growth.

Speakers

Elaine StoneManager,
Product Marketing,
Seismic

Amber MellanoSr. Manager, Enablement,
Seismic

Amy BambergerSr. Sales Engineer,
Seismic

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