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TRENDS & INSIGHTS
The Personalization Payoff: the value of personalized content in 2023 and beyond
In March of 2021, we were one year into the pandemic and most businesses were still adapting to the new normal. Buyers were more informed than ever before and they increasingly engaged across digital channels. At the time, according to McKinsey, 75% of buyers preferred digital interactions and planned to continue doing business that way […]
5 min read
ONE SEISMIC
LiveDocs use cases: Thinking beyond traditional presentations
Simplifying content personalization
4 min read
ENABLEMENT
5 steps for driving corporate initiatives through sales enablement execution
Here is a five-step process for planning and executing your sales enablement strategy.
4 min read